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Friday, September 03, 2010
Why 1600 ESPN?
1600 ESPN

New 1600.jpgKZIA, Inc. added this station in 2006.  It’s all about sports nuts.  Dan Patrick, Mike and Mike, Colin Cowherd—all the biggest names in sports talk from the most well-known brand in sports.  Scott Unash leads the charge for covering everything locally.  He and Mark Dukes give thoughts and info from the Gym Class every afternoon and Scott broadcasts around Eastern Iowa broadcasting from high school football and basketball games and Hawkeye Downs.  We also run:

•    Chicago Bears
•    Monday Night Football
•    Sunday night NFL games
•    All NFL playoffs and the Superbowl
•    Chicago White Sox
•    Sunday afternoon MLB games
•    MLB Playoffs and World Series
•    Some national races like the Indy 500 and the Brickyard
•    ISU Cyclone football, men’s basketball and select women’s games
•    All BCS Bowl Games
•    NCAA Basketball Tournament Games

The station is a joy to sell.  We go many places with the idea of telling a prospect about the station and what we broadcast.  Most of the time, the person we’re meeting with says, “Yeah, I listen all the time.  Did you hear….”  These listeners have serious passion about the station.  


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